Category: User experience (UX)

3 Key Reasons Why You Are Losing Money on Adwords

  On : September 29, 2015    By : Bjarne , Scaleup   In : Adwords , market strategy , optimization , User experience (UX) , Web design , 

I recently taught a crash course on Google Adwords. To get up to speed, I read 4–5 books on the topic and decided to read a few other sources than just the ones provided by Google. In the process I learned a few things which might not exactly match...

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Improving Conversion Optimization for E-Commerce Websites


Consider the following scenario. You sell your businesses products through an online e-commerce store, but you’re not achieving the sales you were expecting. You may have just launched your e-commerce website a few weeks ago, or it may have been...

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How To Get A Great ROI On Your Website


A common challenge a lot of business owners face is making good online investments. It can seem like you have to know the answer to every question you have before asking, and you might end up spending an arm and a leg with little to show...

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How Can A Better User Experience Lead To Higher Conversion?


One of the hardest challenges you can face is how to make your website easier, and more intuitive, to use. A complicating factor can simply be that you are too close to your site to be objective.

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